The 2020 Inaugural Women’s Global Trade Empowerment Forum presented by the US Commercial Service under the theme “Expanding Trade in North America & Beyond” was kickstarted on July 28. The six-part digital series is a must-attend event for women entrepreneurs in Canada, the US and Mexico who wish to boldly grow their business into new markets.

In light of the implementation of the Canada-United States-Mexico Agreement (CUSMA), the forum provides an opportunity to gain the tools, skills and networks to build an export strategy and develop business connections. The first day of the virtual forum was focused on “USMCA and the Future of Trade in North America: Expanding and Diversifying Sales” which highlighted perspectives from government on CUSMA’s business impact and private sector women business leaders on how the Trade Agreement could help to expand and diversify sales throughout the region.

The session focused on an integrated approach to women’s economic empowerment, the utilization of CUSMA as a powerful trade catalyst to ensure that North America remains an economic powerhouse and CUSMA provisions that elevate women’s voices and entrepreneurship, making women SMEs more competitive. Key trade chapters that advance women’s interests were discussed including the SME chapter, labour, customs and trade facilitation chapter, as well as digital trade and investment chapters.

Key tips and strategies were shared on leveraging exporting as a long-term growth strategy, integrating ecommerce as a key driver of this strategy, becoming conversant with government programs and ensuring a high level of due diligence when conducting business.

OWIT-International is a proud partner of the Forum. Complimentary registrations are open for the next virtual series.

August 11

12:00-1:00PM EDT

Financing the Deal and Getting Paid

August 25

12:00-1:00PM EDT

Thriving in the Digital Trade Economy Under USMCA

September 1

12:00-1:00PM EDT

Making USMCA Work for You: Customs & Rules of Origin

September 10

12:00-1:00PM EDT

Improving the Legal Framework

September 22

12:00-1:30PM EDT

Protecting your most Important Asset - Your IP, Woman-Owned Business Success Stories